Vida Vida

Vida Vida is a cool uptown-Charlotte spot which specializes in “Tacos. Tunes. Booze.” - so they were looking for an identity to match that mindset. The logo I came up with is inspired by the colorful street artwork found in Mexico. I also found inspiration in the vibrant world of Lucha libre, which is professional wrestling where opponents wear colorful masks as an extension of their wrestling persona.

Brand Architecture

Let’s do this.

The first step is letting us know where you need help. Let’s schedule a call or video chat to get things kicked off. We’re ready when you are!

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